![]() ![]() They serve as a regular display advert, but expand out over a large canvas when users engage with them. Lightbox with Video creatives are one of the more innovative formats coming out of the Creatives module. Data-driven functionality means advertisers can easily create high-quality brand awareness messages tailored to each audience. ![]() Panorama creatives aren’t just nice to look at either. ![]() Users can swipe between frames before clicking through, creating a strong brand-building experience for the user. These are three-frame galleries with room for logos, high-quality photos, product images and ad copy. Panorama is one of the creatives with the broadest functionality. With 13 different formats available within DV360 and the opportunity to upload your own templates built in Google Web Designer, the scope is there to design creative that is ideal for any campaign goal.īelow we've summarised our three favourite formats, but there are many more available.
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